Privacy Policy


This independent Privacy Policy is an official data protection document formulated for full-link user data collection, storage, use, transmission and protection behaviors of the fragrance vertical e-commerce platform, applicable to all website visitors, registered consumers, order placing users and after-sales service requesters accessing platform webpage front end, backend order system and user interactive functional modules. Separated from transaction, logistics and after-sales business policies independently, this policy standardizes all digital user data operation behaviors of the e-commerce platform, abides by international cross-border e-commerce user data protection norms and American consumer privacy protection requirements, maintains transparent data operation logic, protects user browsing information, transaction data and personal interactive information in whole process, and clarifies platform data use boundary and user privacy right scope without involving regional judicial constraint content and time node marks.

Platform Data Collection Scope & Legal Collection Principle

In the process of providing niche fragrance commodity display, online order transaction, global logistics distribution and after-sales refund service, the platform only collects necessary user business data supporting e-commerce platform normal operation, abandons excessive sensitive private data collection and passive hidden tracking acquisition, and adheres to minimum necessity and transparent notification data collection core principle. All collected user data is divided into front-end browsing interactive data, order transaction settlement data, logistics delivery docking data and after-sales service interactive data four categories, matching daily operation demands of cross-border fragrance e-commerce retail business.
Front-end webpage browsing data includes user homepage access track, commodity sidebar browsing record, fragrance product click preference, search keyword record of niche cologne and perfume, banner activity browsing track and page residence data, which are used to optimize website sidebar layout, commodity classification placement, hot-selling product recommendation and emotional marketing copy arrangement, fit American user impulse consumption habit and fragrance browsing preference, optimize overall user shopping experience without capturing user private device hidden information.
Order transaction data includes user checkout consumption record, commodity purchase combination data, discount order transaction record, USD unified settlement billing data and order historical consumption archive data, which is used for platform inventory demand prediction, hot-selling fragrance restocking scheduling, store-wide discount activity operation and user consumption demand analysis, supporting stable operation of e-commerce supply chain and commodity sales system.
Logistics docking data includes recipient delivery name, terminal distribution address and order logistics binding information submitted voluntarily by users at checkout, specially used for package warehousing outbound, global carrier transit scheduling and terminal home distribution delivery, supporting execution of unified 1-3 day processing and 6-12 day delivery logistics rules. After-sales interactive data includes user return application record, customer service consultation content and refund service docking information, used for after-sales process audit and service efficiency optimization.

User Data Secure Storage & Platform Internal Management Specification

All acquired user valid business data is stored in platform exclusive encrypted e-commerce cloud server independently, adopting multi-layer data encryption isolation architecture separated from public network, setting independent access authority classification for backend operation, fulfillment staff, customer service team and financial management personnel. Different post employees only obtain data access authority matching job demands, realizing classified isolation of browsing data, transaction data, logistics information and after-sales archive data, avoiding internal data leakage and unauthorized export risks.
The platform sets automatic data archive and standardized data cleaning mechanism for long-term operating e-commerce business, regularly sorts invalid overdue order data and closed transaction archives on the premise of retaining normal business operation logics, optimizes server operating efficiency, and maintains long-term stable and safe data storage environment. User payment account fund information and settlement credential data adopt end-to-end encryption linkage with third-party formal payment channel, the platform does not capture, backup and store complete user bank card and payment private credential information independently, splitting financial privacy data storage pressure.
Combined with cross-border e-commerce long-term operation demands, the platform builds internal data operation management system, prohibits employee private copying, private export and private sharing of user consumption and address data, incorporates data privacy compliance into staff daily assessment management, and standardizes internal whole-process data operation behaviors of the retail platform.

Authorized Data Usage Scenarios for E-commerce Operation

The platform only uses user authorized data within bounded e-commerce business operation scope, no cross-scene unauthorized data commercial exploitation and user information illegal marketing push. Firstly, user fragrance preference browsing data is used to optimize commodity sidebar recommended module, search sidebar associated commodity matching and homepage hot-selling fragrance layout, push matched Middle Eastern long-lasting cologne and Dubai niche perfume products for users, strengthen emotional value commodity recommendation effect and improve order conversion rate of impulse consumption users.
Secondly, order transaction and consumption data support warehouse inventory scheduling, hot commodity stock replenishment, Father’s Day holiday marketing planning and store-wide 70% OFF discount activity operation, balance inventory volume of Club de Nuit, Odyssey and other best-selling series, avoid out-of-stock and overstock problems of vertical fragrance e-commerce inventory system.
Thirdly, logistics recipient data is only used for package outbound labeling, cross-border carrier docking and customs standard declaration, cooperating with unified global free shipping and fixed delivery cycle service execution. Fourthly, after-sales service interactive data is used for 60-day return audit, 5-10 day refund scheduling and free return process optimization, improve docking efficiency of customer service policy execution.
The platform will not use user private data for irrelevant cross-industry advertisement delivery, user information resale and third-party commercial data sharing, keep independent data operation of vertical fragrance retail platform, and protect user privacy while operating e-commerce marketing and service optimization work.

Third-party Institution Data Sharing Boundary & Risk Control

The platform only conducts minimal necessary data docking with three types of formal third-party cooperative institutions supporting e-commerce operation, namely global cross-border carrier logistics providers, official third-party USD payment settlement institutions and cloud server operation service providers, and signs privacy binding cooperation agreements with all cooperative institutions uniformly.
Shared data only retains business field necessary information, removing user irrelevant private attribute data; logistics partners only obtain delivery address and order shipping data, payment institutions only obtain order billing amount and settlement serial number, server providers only obtain encrypted anonymous webpage operation logs. The platform prohibits third-party partners from secondary splitting, resale and cross-platform migration of platform user data, and restricts partners to use data only for completing entrusted logistics, payment and server hosting services.
The platform never shares user personal data with commodity advertising agencies, cross-border retail alliance platforms and irrelevant commercial third parties, no active user information commercial output behavior, fitting American user privacy consumption cognition and high-end official store operation tone.

User Independent Privacy Right & Data Adjustment Authority

Users have independent right to check, confirm and apply for correction of personal order data, logistics recipient information and webpage interactive data generated on the platform. Users can apply for recipient address information modification, historical order archive query and invalid browsing record clearing through official service channel independently before order shipment, and the platform completes data adjustment synchronously in combination with e-commerce order operation rules.
Users can voluntarily close front-end behavior data tracking authority at browser terminal to stop personalized commodity recommendation based on browsing track, and this operation will not affect normal website browsing, commodity purchase, free shipping enjoyment and after-sales policy right execution. The platform does not set authority restriction and service discrimination for users closing personalized data tracking function.

Platform Data Security Risk Prevention & Emergency Mechanism

Aiming at network attack, server abnormal intrusion and external data leakage risks faced by cross-border e-commerce websites, the platform builds real-time network risk monitoring system, repairs webpage loophole regularly, isolates backend business database from front-end visitor access terminal, and blocks illegal data crawling and batch user information stealing behaviors for a long time. For accidental data abnormal fluctuation and risk events, the platform starts emergency isolation mechanism rapidly, cuts off abnormal data access channel, repairs system loopholes and stabilizes user data security in the first time.